Sandra Reid is Vice president of corporate communications and strategic planning at the Davey Tree Expert Co. of Kent. Davey Tree provides comprehensive landscaping, grounds management, environmental services, and tree care services on commercial, public, and residential properties across North America. Davey is one of the largest privately held employee-owned companies in the country and has been doing business for over 100 years. Since joining Davey in 1986, Reid has worked in numerous corporate communications and marketing capacities. She has served as editor of the company magazine, The Bulletin, company spokesperson, manager of public relations and manager of corporate communications. She holds a Master of Arts degree in organizational management from The University of Phoenix and a Bachelor of Science degree in business administration, with a dual major in marketing and public relations, from Ohio Northern University.
Tracy Till is Founder and former Chair, Vice-Chair and co-CEO of Butler/Till, a 100% ESOP, B-Corp and WBENC-certified women-owned business. Butler/Till is a digitally focused marketing, media and communications firm with over 35 years of experience servicing Fortune 500 and large regional brands. Till recognized the need to brand the company’s ESOP in language and via actions that new “owners” could understand, humanizing the ESOP. Till developed a succession plan in anticipation of her and her co-founder’s positive exit. Serving on the Board of Directors, she balanced ESOP requirements with strategic growth and transformation in her board governance role. Till currently leads T4 Verge, Inc.